Donatella Versace has another stylish move up her sleeve! The iconic designer is joining forces with REVOLVE for a venture that reaches far beyond the runway and red carpet.
Versace, who has dressed everyone from Jennifer Lopez, and Kim Kardashian to Zendaya, Miley Cyrus, Taylor Swift, Beyoncé, Hailey Bieber, Britney Spears, Angelina Jolie, Kylie Jenner, and more A-listers, is setting her sights on the digital destination as she takes her signature sultry aesthetic to another level.
«I believe creativity should be fearless, inclusive, and alive in the world. I have always been inspired by the next generation, in music, film, art and, of course, fashion. This partnership gives me the freedom to speak to that generation in a completely new and personal way, through beauty and fashion,» she said in a press release.
«REVOLVE understands something I believe deeply: culture comes from connection. Together, we want to create that connection with a new voice, a new look and a new energy,» she continued.
So, what’s in store? Versace will put her stamp on projects spanning multiple categories, giving shoppers a front-row seat to her glamorous world.
«Donatella is one of the defining creative voices of our time. This partnership gives that vision an entirely new platform and the freedom to build something from the ground up,» Michael Mente, co-founder and co-CEO of REVOLVE Group, explained.
«By combining Donatella’s creative authority with REVOLVE’s technology, infrastructure and global reach, we have an opportunity to create something genuinely distinctive — and build it for the long term,» Mike Karanikolas, co-founder and co-CEO of REVOLVE Group, added.
«Donatella has an extraordinary instinct for what the next generation wants and an unmatched ability to connect fashion with culture. That is what makes this partnership so exciting,» Raissa Gerona, president of Brand and Partnerships at REVOLVE Group, noted.
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